2018 National Trails Day® Event Host Pledge
To celebrate the 50th anniversary of the National Trail System, pledge to encourage your event participants to leave the trail better than they found it by packing out trash.
Take the pledge when registering your event.
What are the benefits of registering a National Trails Day® Event?
1. Reach A New Audience
Registering an event is a great way to reach individuals outside your current circles. Each year, tens of thousands of individuals search for local events on the National Trails Day® events page. You benefit by having new trail supporters find you via American Hiking Society’s national media platform, ads in national outdoor magazines, and other media and outreach efforts. It’s free publicity for you! In 2017 National Trails Day® media interest reached an ad value of $2.7 million
2. Save Valuable Time
American Hiking Society provides event hosts with time-saving guides to help you plan and promote your event. The National Trails Day® guides will walk you through the planning process and provide content for you to promote your event. Use the included checklists, photos, logos, and templates for social media and newsletters to shave off hours of planning and promotion work.
3. Recruit Volunteer Support
Need help finishing a trail project? National Trails Day® is a great platform to recruit new volunteers. In 2017, an estimated 20,200 trail volunteers helped build and maintain nearly 800 miles of trail across the country.
What are the expectations for hosting a National Trails Day® event?
1. Event hosts facilitate a group trail activity
Any non-motorized trail activity can be considered a National Trails Day® event. Events can be simple group hikes or rides, they can be large community festivals or anything in between.
2. All events need to be registered (for free) on the National Trails Day® database
Maintaining a comprehensive list of all NTD events enables the general public to easily search for events in their area.
3. Event hosts need to provide a clear and accurate event description
Participants should know what to bring and what to expect at an event. Please make it clear if participants need to pay for park admissions or event registration.
2018 National Trails Day® Promotional Toolkit
For 25 years American Hiking Society’s National Trails Day® has united the trails community every year on the first Saturday of June with the goal of connecting more people to trails and public lands. For National Trails Day® 2018, in honor of the 50th anniversary of the National Trails System, we have set a collective goal to improve 2,802 miles of trail—the distance across the US—in a single day. We ask event hosts and participants to pledge to improve a trail by packing out trash or organizing a trail work project or park clean up.
American Hiking Society will continue to support recreational and stewardship events alike by connecting people with local events, but we encourage you to join the movement to improve 2,802 miles of trail on June 2, 2018.
American Hiking Society knows your time is incredibly valuable, so we have put together promotional content to help you promote National Trails Day® with your audience. Feel free to use the samples as is or modify them to suit your needs.
Campaign Hashtags: #NationalTrailsDay, #FindYourTrail
2018 Graphics and Visuals: Below
American Hiking Society Networks: Please tag us in your posts and share National Trails Day® content.
Please incorporate these graphic elements into your NTD promotional materials. Add them to your logos and event branding but please do not alter the appearance of the graphics.